User Experience vs. Customer Experience — and Why the Difference Matters

In Design (Track) by Estela Rueda

Are you looking to build a great product? Have you thought about your end users? User experience and customer experience are not the same thing. In this session we will discuss the difference and why the difference matters. With hands on activities, you will get to explore User Experience (UX) and Customer Experience (CX) to build great products.

Regine Gilbert
&
JAMES VANIÉ